Joy Island is an emerging young fashion photographer based in Beijing, and she can’t stop dreaming about Yayoi Kusama. When the opportunity came for her to materialize her “dream project,” she pulled the scenes from her dreams (like Kusama) and recreated them in virtual reality. Over the course of nine months, this became her latest photo series Fashion Laboratory, in collaboration with China’s leading lifestyle magazine iLOOK. In Fashion Laboratory, Island blends her highly saturated and colorful photography style with 3D modeling, creating virtual rooms where models appear to be floating pensively in the air against giant, primary-color-painted objects looming in the background. Just as Kusama felt that she was gradually disappearing into a sea of poka dots, Joy Island’s photos evoke the same feeling of things “melting away” in her imaginary room.
Solo Exhibitions:
2010 HighLight London
2010 Trends Lounge, Beijing
2009 Blind, Pingyao International Photography Festival, China
2007 Dolls Game, Pingyao International Photography Festival, China
Group Exhibitions
2009 80S Photography Exhibition, HongKong
2009 Woman-Image International Photography Exhibition, China Media University, Nanjing, China
Collaborated Brands and Media:
SELECT MODEL MANAGEMENT (UK), IN UK Magazine (UK), Sweet Magazine (UK), Vogue China, Marie Claire, Women’s Health, Robb Report, iWeekly, The Week, TimeOut, iLOOK, Surface, DongXi Magazine, 1626, Size, 0086, YOHO, The Outlook magazine, 旅游卫视第一时尚Top Fashion, Shu Uemura, Lenovo, Swatch, Rayban, Robe di Kappa, Vancl, Carola, ZOZOTOWN.
the Creators Project Interview
Participated in the project: INFINITI 2014 ESQ Creative Party